Personalised Cards & Direct Mail for Toy Shops
Delight young families and loyal shoppers with beautifully timed, personalised physical mail from your independent toy shop. Simply connect your till system or Shopify store, and we will automatically design, print, and post cards that drive footfall and online sales. From child birthday countdowns to VIP Christmas previews, build lasting connections that email simply cannot match.
Free to try · printing and UK postage included when you send
When toy shops send post
Six moments that work — each card written for the person it goes to.
Child Birthday Wishes
Sent two weeks before a young customer's birthday.
“Happy upcoming birthday to the little builder, Sarah! Pop into our shop this week to pick a special birthday surprise and enjoy 10% off your favourite LEGO or board games.”
VIP Christmas Catalogue Invite
Sent in early November to top-spending families.
“Hi Sarah, Christmas magic has arrived at our shop! Scan the QR code to browse our festive gift guide, watch a personal message from Santa's elves, and reserve this year's top toys early.”
Welcome to Loyalty Club
Sent automatically after a customer signs up in-store or online.
“Welcome to our toy shop family, Sarah! We are thrilled to have you with us. Bring this postcard on your next visit or scan your code online for a free treat with your purchase.”
We Miss You Win-Back
Sent when a customer has not purchased in six months.
“We have missed seeing you in the aisles, Sarah! New outdoor games and craft kits have just landed. Scan your exclusive code for £5 off when you pop back in or order online.”
Post-Purchase Google Review Request
Sent a week after a major purchase or store visit.
“Hi Sarah, we hope those new toys brought smiles all round! As an independent shop, your feedback means the world. Scan the code below to leave us a quick Google review.”
Local School Partnership Outreach
Sent to heads and PTA organisers at local schools and nurseries.
“Hello Sarah, we would love to support your school's upcoming summer raffle or fair! Scan your personalised QR code to see how we partner with local schools on toy donations and fundraising.”
Hands-Free Automation for Busy Owners
Link your Shopify store, till system or CRM to trigger physical post automatically. We handle everything from design and printing to postage without you lifting a finger.
Trackable QR Codes and Offers
Every card features a personalised QR code or gift code that tracks scans, clicks and sales, showing you exactly how much revenue each mailing creates.
Tangible Customer Connections That Stick
Stand out from crowded email inboxes with high-quality printed post that families pin to the fridge and children love opening.
Questions toy shops ask
How does the automation work with my toy shop system?+
You can upload customer lists manually or connect automatically via Shopify, Zapier, HubSpot or our API. Once connected, mailings trigger automatically based on dates or customer actions.
Is postage included in the price?+
Yes, full-colour printing, premium card stock and Royal Mail postage are all included in one straightforward service. You never need to write envelopes or stick stamps.
Can we track if our postcards actually generate sales?+
Each card features a unique QR code and offer code linked to a personal landing page. You can monitor scans, video views, Google reviews and store redemptions in real time.
Can we include custom video messages or review links?+
Yes, you can add QR codes that direct customers to a personal web page with a custom video message or quick buttons to leave a Google review.
See yours in a minute
Put in your website — our studio makes a card and postcard from your toy shop to your customers. Free.
✨ Design my card