Personalised Cards & Letters for Artisan Bakeries
Transform how your bakery connects with wholesale partners, corporate clients, and loyal cake customers through tailored physical post. We turn your customer list or store orders into bespoke cards, postcards, and letters featuring recipient details, custom artwork, and tracked QR codes. Simply connect your shop or CRM, and we take care of the design, printing, and postage.
Free to try · printing and UK postage included when you send
When bakeries send post
Six moments that work — each card written for the person it goes to.
Wholesale Welcome & Onboarding
Sent when a new local cafe or hotel opens a wholesale account with your bakery.
“Hi Sarah, welcome to the family! We are thrilled to start supplying your counter with our fresh sourdough and pastries every morning. Scan the QR code inside to view your online portal and manage your daily orders.”
Wedding Cake Anniversary
Sent to couples one year after their wedding cake was created by your bakery.
“Happy anniversary, Sarah! We hope your first year of marriage has been as sweet as your wedding cake. As a little celebration, scan the code to claim a complimentary box of fresh macarons on your next visit.”
B2B Corporate Win-Back
Sent to corporate accounts that have not placed a catering order in six months.
“Hello Sarah, we missed catering your team meetings! We have updated our lunch menu with seasonal savouries and sweet treats. Scan the code to enjoy 15% off your next corporate bakery order this month.”
Christmas & Seasonal Gifting
Sent in late autumn to corporate buyers reminding them to book Christmas gifts.
“Hi Sarah, Christmas is around the corner! Treat your staff and clients to our hand-crafted holiday hampers and festive mince pies. Scan the QR code to reserve your delivery slot before our oven schedules fill up.”
Google Review Request
Sent two days after a custom celebration cake or workshop order is completed.
“Hi Sarah, thank you for choosing us for your special celebration! We hope everyone loved the cake. If you have a spare moment, please scan the code to leave us a quick Google review. It means the world to our baking team.”
VIP Customer Loyalty Reward
Sent automatically when a retail or online regular hits a spend threshold.
“Hi Sarah, thank you for being such a wonderful regular at our bakery! To show our appreciation, scan the QR code to pick up a free loaf of sourdough and a fresh coffee next time you drop in.”
Automated direct mail integration
Connect seamlessly with Shopify, HubSpot, or Zapier so personalised mail prints and posts automatically whenever triggers occur in your bakery system.
Bespoke design for every recipient
For business prospects and wholesale leads, each letter automatically pulls in their website, premises photo, and company logo to create an unmissable first impression.
Full tracking and ROI insight
Every card features a unique QR code leading to a personal landing page, allowing you to track scans, video views, review submissions, and order conversions.
Questions bakeries ask
How does the system know when to send cards to my bakery customers?+
You can upload a customer list or connect your existing shop and CRM platforms, such as Shopify or HubSpot. Triggers like a new wholesale signup, an anniversary date, or a completed online cake order will automatically initiate printing and posting.
Is postage included in the direct mail service?+
Yes, all printing, customisation, envelope addressing, and Royal Mail postage are completely included. We manage the entire physical fulfilment process from start to finish.
How do personalised letters work for targeting potential B2B wholesale accounts?+
When targeting potential cafes, hotels, or corporate clients, our system reads the prospect's website, captures photos of their premises, and incorporates their logo directly onto the piece. This tailored approach creates an engaging, high-response outreach campaign for your bakery.
Can I include special offer codes or review links on the cards?+
Absolutely. Each card or postcard includes a personalised QR code that leads to a trackable landing page, where you can display exclusive offer codes, embedded video messages, or direct buttons to leave a Google review.
See yours in a minute
Put in your website — our studio makes a card and postcard from your bakery to your customers. Free.
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