Personalised Direct Mail for Estate Agents & Lettings
Stand out in a crowded property market with automated, beautifully tailored direct mail that wins valuations and builds lasting relationships. From key day congratulations to landlord recruitment, we write, print and post bespoke cards and letters straight to your clients. Track every scan and lead effortlessly via dynamic QR codes integrated with your CRM.
Free to try · printing and UK postage included when you send
When estate agents send post
Six moments that work — each card written for the person it goes to.
Completion Day Celebration
Sent automatically to buyers or vendors on completion day.
“Congratulations on moving into your new home, Sarah! It was an absolute pleasure helping you with your move. We hope you settle in wonderfully, and please pop into the branch whenever you need us.”
Valuation Follow Up
Sent a few days after conducting a market appraisal.
“Thank you for inviting us to value your property, Sarah. We would love to help you get the best price for your home. Scan the QR code to review our tailored marketing plan or book a quick chat.”
Home Move Anniversary
Sent one year after a buyer completes on their property.
“Happy one-year home anniversary, Sarah! We hope the past twelve months in your home have been fantastic. If you ever need a fresh market update or local advice, we are always here to help.”
Landlord Recruitment Drive
Sent to local buy-to-let property owners and investors.
“Hi Sarah, keeping high-quality tenants in your portfolio shouldn't be stressful. Scan the QR code to see how our fully managed letting service can increase your yields and handle compliance seamlessly.”
Review And Referral Request
Sent to happy vendors shortly after exchange of contracts.
“We are thrilled to have secured the sale of your property, Sarah! If you enjoyed working with our team, please scan the QR code to leave us a quick Google review. It truly means the world to us.”
Seasonal Market Update
Sent to your local prospect database ahead of peak buying seasons.
“Spring is traditionally the best time to sell, Sarah. Buyer demand in your postcode is currently soaring, so scan the QR code to request an instant online valuation and see what your home is worth today.”
Seamless CRM Pipeline Integration
Connect your agency CRM, Zapier or HubSpot to trigger high-impact direct mail automatically at key milestones. From market appraisals to completions, your client touchpoints happen on autopilot without staff lifting a finger.
Hyper Personalised Property Outreach
Boost engagement by featuring tailored imagery and bespoke messages written in your agency's authentic voice. For business contacts or landlords, we can even include images of target premises and team photos.
Measurable ROI And Lead Tracking
Every card, letter and postcard includes a personalised QR code linking to dedicated landing pages or video messages. Track exact scan rates, clicks and instructions in real time so your team knows precisely who to follow up.
Questions estate agents ask
How does the direct mail automation integrate with our existing software?+
You can connect your estate agency CRM directly using Zapier, HubSpot or our straightforward API, or simply upload a spreadsheet list whenever you wish. Once set up, actions in your system trigger automated printing and posting without any manual effort.
Are postage and printing costs included in the service?+
Yes, printing, bespoke personalisations, envelopes and Royal Mail postage are all fully included in every mailer we process. There are no hidden fees or extra trips to the post office required for your team.
Can we track how many clients scan the QR codes on their cards?+
Each recipient receives a unique QR code that tracks scans, clicks and interactions on their personalised web page. This allows you to monitor campaign response rates and follow up hot seller leads immediately.
What direct mail formats are available for property outreach?+
We offer high-quality greeting cards, A5 postcards and formal letters. This allows you to choose the perfect format whether you are sending completion congratulations, market appraisal follow-ups or prospective landlord letters.
See yours in a minute
Put in your website — our studio makes a card and postcard from your estate agency to your customers. Free.
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